mod_01 Heritage Tourism Industry photo @NEU Çatalhuyuk ruins-eastern mound learning outcomes Knowledge Transfer Understanding the tourism industry (differences between consumers, users, visitors, tourists, the intangible nature of the tourism product, tourism construction and distribution channels, tourism forms, tourism production and consumption)Understanding the heritage tourism industry and its particularities (exploiting naturesUnderstanding sustainable tourism development , territorial and resources’ carrying capacity, service capacity, human resources,5 Principles of Understanding (assets, benefits, needs, audiences, uses). Development of Skills Creating a destination management and marketing planEmploying heritage tourism products and services for different audiencesUtilizing Destination Information Marketing and Management SystemsStructuring and diffusing information with tourism valueEmploying the component of tourism products to develop and sell holistic productsEmploying accessibility of tourism products and servicesConstructing a diffusion a local destination’s tourism image (branding) Industry related products and services Be able to manage assets and track down market trends and needs of audiencesBe able to plan and manage heritage attractionsBe able to create quality user and visitor experiencesBe able to consult multilevel actors on the development of place-centric products and services in relation to tourism and cultural consumptionBe able to sell destinations and material cultural heritageBe able to design and implement a demand-supply convergence plan Assignments Assignment_ONE Heritage Tourism Industry Three documents compound Module One. Your assignment is to read the documents. CULTURAL HERITAGEPART 01 HERITAGE ATTRACTIONSPART 02 CASE STUDIESPART 03 Assignment_TWO Pilot Project Scope Answer the questions about the regional analysis of your tourism asset based on the explanations in Module 1. On module five you have examples.